【Business Weekly X BCG X Boncha Bio】Dilemma of Transformation
July 05, 2023
Why we chose the ODM (Original Design Manufacturer) model over establishing a more profitable proprietary brand? Why did we develop a high-tech dosage form, investing significantly in its research and development? Why did we approach an asset-heavy model rather than a more asset-light business? The answer is simple: Our goal is for our cutting-edge technology to reach and benefit as many people as possible.
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